Digital Marketing Evolution

 Flashback to 1990s when digital marketing began to make

its debut via the development of the Web 1.0 platform

SEO ( search engine optimization). Within the 90s and

the early 00s digital marketing was given Yahoo, Google.

MSN all search engines that saw a staggering amount of

interactions in 2006.


How many interactions do you think these engines saw in the year 2006?

Make a guess in the comments

6.4 BILLON?

440 MILLON?

300 THOUSAND?


Social Digital marketing was the next curve in

the marketing evolution ,through digital interactions which started with MySpace. MySpace then
introduced display marketing on
a wider range through their partnership
with Google in 2006, a $900 million dollar
partnership that mainly focused on
display Advertising.














Monetization will all be
necessary in ever endeavor a business'
small or large ,in Lou of
this COOKIES was created as the
first technology to monitor and
gather data on browsing habits
and monetize using the data collected.









The Foundation of Successful Digital Marketing Strategy
  1. A Responsive Website with Engaging Content: When designing the layout of a business website ,its needs to grasp is visitor within the first 30 secs ,a bland generic information only filled site would not be the preference of any viewer. Rather a site that's immediately engaging visually then intellectually through polls of blogs.
  2. SEO : Search Engine Optimization will optimizing your website with keywords which will in turn allow you site to appear more in search results thus having my traffic on your website.
  3. Email: The most budget friendly of all Strategy ,establishing a subscriber list and having a regular engagement of what your business offers.
  4. Social Media: With majority of the worlds' consumers being on social media for large portions of their day it only makes sense for business for monetize it, and for the owners of social media site to advance the platform to make the monetization a better experience which is what we've seen with the evolution of Facebook to the Meta Verse.



Digital Marketing Communication Tools: All works Need Tools to Complete
Slack
MailChimp :"Grow your business on your terms with Mailchimp's All-In-One marketing, automation & email marketing platform"














Trello: " Trello is the ultimate project management tool.

Start up a board in seconds .automate tedious tasks,
and collaborate anywhere, even on mobile."











Slack: '"A way to communicate with
your team, it's faster, better organized,
and more secure than email."











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